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UConn Women's Hoops Shoots and Scores on SNY

Feb. 28, 2017

NEW YORK – In a record breaking year that has seen the program celebrate 104 consecutive victories and finish the regular season a perfect 29-0, the UConn Women’s Basketball team’s on-court success has been matched only by its outstanding performance with viewers on SNY.   For the 2016-2017 season, the network scored double digit rating increases in Hartford-New Haven market across all of its prominent UConn Women’s Basketball programming, delivering the highest total viewership in the area since the 2012-2013 season.

UConn Women’s live game broadcasts on SNY averaged a 6.00 household rating in Hartford-New Haven.  This is +21% versus the 2015-2016 season, and a +7% percent increase compared to the previous four season average.  The live game performance is the network’s highest of the last four seasons. 

SNY’s pre- and post-game shows also experienced huge gains this season in Connecticut.  The Connecticut Lottery UConn Women’s Basketball Pre-Game Show and People’s United Bank Post Game Show delivered a 1.80 and 2.85 household rating, respectively, which bested last season’s averages by +15% and +34%, respectively.  The results are the top performances for the pre-game since 2013-2014 and post-game since 2012-2013.

SNY’s The Geno Auriemma Show presented by UConn Health has set high watermarks through its first nine telecasts in 2016-2017, becoming the most watched season-to-date series in the program’s five year history.  The series is averaging a 1.63 household rating in Hartford-New Haven, a +63% bump versus the 2015-2016 full 11-episode run and a +60% growth over the series five year average-to-date.

 Live game viewership on SNY soared in New York, reaching record breaking numbers in the market.  For the season, UConn Women’s Basketball averaged a 0.42 household rating, shattering the previous high mark set last season by +83%, respectively. 

The strong ratings were led by a remarkable run from Wednesday, February 1st through Saturday, February 25th where the network delivered its five highest ratings performances of all-time in the New York area.  The streak culminated during SNY’s final broadcast featuring Memphis-UConn, delivering the network’s best ever rating in the market with a .77 household rating.